Most people talk.
Few execute. Become the 1%.

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Andrew Russell is a performance-driven fitness and nutrition coach built on discipline, experience, and elite-level mentorship. A former two-sport athlete, Andrew competed in both football and lacrosse at the University of Michigan before continuing his football career at the University of Kansas.

During his time at the collegiate level, Andrew was coached and mentored by some of the most respected names in sports performance and leadership, including Jim Harbaugh, Ben Herbert, and Kevin Conry at Michigan, along with Lance Leipold and Matt Gildersleeve at Kansas. More than just being coached, Andrew immersed himself in their systems—learning firsthand the habits, standards, and mindset required to operate at the highest level. This foundation is what separates his coaching today.

Andrew has worked with a wide range of clients, from everyday individuals to professional athletes, helping them transform not just their physiques—but their discipline, confidence, and approach to life. His coaching philosophy goes beyond workouts and meal plans. It’s about building a stronger body, a sharper mindset, and a lifestyle rooted in consistency and accountability.

Andrew’s Mission:


Help you achieve your dream body, develop an elite mindset, and become the best version of yourself—physically and mentally.

Training Plans

Platinum Program
$799.00

For people who want maximum accountability and direct access. Best for busy professionals, entrepreneurs, athletes, people serious about transforming their body, and anyone who wants a coach in their corner every day. Includes:

  • Customized workout program

  • Customized nutrition plan

  • Daily communication via text/message

  • Weekly 15–30-minute Zoom coaching call

  • Weekly progress review

  • Form checks and exercise feedback

  • Unlimited questions and support

  • Supplement recommendations

  • Adjustments made as needed based on progress

  • Accountability check-ins

Gold Program
$399.00

For people who want coaching and structure with less hands-on communication. Best for self-motivated individuals, people who don’t need daily communication, and anyone looking for a more affordable coaching option while still receiving personalized guidance. Includes:

  • Customized workout plan

  • Customized nutrition plan

  • Communication every other day

  • Bi-weekly 15-30 minute Zoom coaching call

  • Progress tracking

  • Program updates as needed

  • Supplement recommendations

  • Accountability support

Client Testimonials

  • "I began working with Andrew about one year ago. In that time, I’ve lost 25 pounds, increased my skeletal muscle, and decreased my BMI. This was done by following Andrew’s well-crafted plan that touches on exercise, diet and mindful living. I feel healthier than I have maybe ever — even during marathon training years. Mind, body, and spirit are so tied together, and Andrew helped me see this and live this."

    — Susan (client)

  • "Following Andrew's plan, I was able to lose 8 pounds in 3 months."

    — Gavin (client)

  • "Within 6 months of joining the 1% program, I was finally able to drop the weight."

    —Rose (client)

  • "My sleep and recovery has never been better since joining the 1% Program."

    — Matt (client)

Start with a consultation, designed
for your journey.

Book a free consultation— a chance to discuss your goals and get a feel for how I coach.